Role
Senior Product Manager, Platform
Timeline
May 2018 - Apr 2021
Key Skills
ADP TotalSource is the PEO small and midsize employers use to offer a national benefits program. The book was $3.2B. I owned Plan Design Modeling. The employer configured coverage. Payroll deducted that plan, and the partners ran it.
Employer admin
Sets the coverage
Plan design
The saved plan
Payroll
Deduction matches
Gallagher and True Benefit ran the plan.MyLife Advisors took the questions.
Gallagher
Broker
True Benefit
Amwins, broker
MyLife Advisors
A person answers
About 20
of 32 carriers enlisted
Cigna and UnitedHealthcare on health. MetLife on ancillary. Then every carrier that could take the file.
The rest
stayed off the integration
The population was 32. Some systems were too old to integrate. The release shipped with the carriers that could take a modern file.
Project Overview
I took Plan Design Modeling from a whiteboard architecture to a shipped product, then kept shipping. The release that was live when I left had in-admin plan configuration, a decision-support wizard, payroll sync when an election or a rule changed, and a handoff to MyLife Advisors.
The first release went to both brokers, Gallagher and True Benefit (Amwins), and to three carriers. ADP described the approach as patent-pending in 2019. That filing sat above my job.
Key Challenges
- A worksheet plan and the payroll deduction were often two different plans.
- An election or a rule change had to move payroll in the same release as the plan.
- Employers needed a comparison a broker could walk through: customization, price, and fit.
- Some questions belong with MyLife Advisors, the people on ADP's benefits line.
Solution & Approach
Plan configuration
Modeling lived in the admin product. The plan the employer saved was the plan Gallagher, True Benefit, and the carrier received.
Payroll sync
An election or a rule change moved the deduction with it. Payroll ran the plan just saved.
Decision-support wizard
The employer compared designs on customization, price, and best fit. Completion rose 30%. Decisions got 40% faster. The broker still walked the client through the choice.
MyLife Advisors
A question that needed a person went to ADP's benefits line, where an advisor answered it.
Results & Impact
Adoption rose 35%
The launch came in 60 days early.
Completion up 30%
Decisions in the wizard got 40% faster.
About 20 of 32 carriers
Enlisted before I left. The rest could not take the integration.
Both brokers live
Gallagher and True Benefit (Amwins), from the first release.
Key Learnings
Enlist the carriers that can integrate
The book held 32 carriers. About 20 could take a modern file. The release went to those carriers and left the oldest systems off.
The deduction is the plan
If payroll lags a rule change, the employer is running two plans. The sync made the saved plan and the deduction the same record.